Associate creative director – COPY

Mythic // Charlotte, NC

January 2017 – Present

  • Clients: Goodwill International, Ally Bank, Spectrum Mobile, MetLife, Charlotte Ballet, Athens Foods, Cone Health

  • Conceptualize and execute print, broadcast, outdoor, digital and integrated marketing campaigns

  • Collaborate with strategy and creative teams to translate marketing objectives into compelling stories

  • Pitch new campaigns, communicate concepts and present creative executions to internal teams and clients

  • Shape brand voice and ensure consistency across all media channels, including social and digital platforms

  • Manage junior writers, copy interns and freelancers

  • Promoted from Senior Copywriter to ACD in 2021


COPYWriter

Riggs Partners // Columbia, SC

July 2013 – December 2016

  • Clients: First Community Bank, South Carolina Public Radio and TV, Beaufort Memorial Hospital, ABC Quality

  • Wrote everything under the sun, including print, outdoor, websites, commercials, and social media campaigns

  • Proven ability to deliver big ideas and clear, consistent copy led to promotion from junior to mid-level writer, as well as increased leadership responsibility


StrateGic Planning INtern

Select World // New York, NY

May 2012 – August 2012

  • Aided in the development of brand strategy for pitches with KRUG & Domaine Chandon

  • Researched and reported on client competitors, industry thought-leadership and upcoming digital trends for various new client pitches

  • Realized I'd rather play in a different sandbox

 

SKILLS: copywriting, concept development, content creation/execution, brand strategy, social strategy, information architecture, copyediting, dad jokes

EDUCATION: Bachelor of Arts, English and Creative Writing from Washington & Lee University

September 2009 – May 2013 // 3.7 GPA // Cum Laude with Honors in English Literature

INTERESTS: travel, cooking, watching other people cook (especially homely British folk), hot yoga, interiors, the black hole that is my FYP